Integrating every aspect of visual communication
Organizations must define and communicate who they are — across various media, and through physical spaces. Our team provides a full spectrum of graphic design services to achieve a holistic communication strategy that encompasses visual identities, wayfinding systems, and branded environments and exhibits. We are uniquely positioned to draw on SOM’s vast resources and expertise to deliver highly integrated solutions.
Large numeral graphics identify laboratory bay doors at John A. Volpe National Transportation Systems Center.
Dave Burk © SOM
When viewed in its entirety, the donor wall at the Oakland Museum of California appears as an abstract representation of ivy, enlivening the concrete walls of the central stair and referencing the landmark gardens.
Visitors arriving from the Chongqing Airport to the city center are greeted by an eight-story high kinetic supergraphic at Jianianhua Center.
© Tim Griffith
At the base of the building, the SFMOMA identity announces the entries. Unlike the logo higher on the building, here the identity is spread apart to frame content or create a welcoming portal for visitors to pass through.
© SFMOMA
Large scale graphics at the San Francisco–Marin Food Bank create places for groups to gather and document a meaningful volunteer experience.
© Bruce Damonte
The “Omega Window”, is a 58 foot tall modern day reimagining of traditional church iconography. The ethereal image of Christ is rendered when light enters through 94,000 laser-cut perforations on 154 triangular anodized-aluminum panels.
© Timothy Hursley
Perspective
Members of our team have backgrounds in architecture, exhibit, product, and graphic design — we’ve created everything from visual identities, to custom furniture, to 60,000-square-foot building facades. This allows us to think about graphic identity in a comprehensive way as we work to communicate our clients’ aspirations.
Meet Lonny
